What is the future for printed media? It's clear that most traditional media channels are scrambling to thwart the onrushing digital age. If you need a precedent, simply recall that the USPS suffered huge losses at the hands of the killer app called email. I assert that the post office never recovered. When was the last time you sat down and wrote a scribe and affixed some postage and dropped it off for a loved one ?
Regarding printed media, I am clear that most major outlets (ie NYtimes) are not experiencing huge growth in market share. In fact, it is logical to assume they would be hard-pressed to maintain their current market share. If they truly believe that the only business model which is profitable is the hard copy black/white, traditional publication, they simply do not have a clue.
In all fairness, some printed media outlets have figured it out, albeit begrudgingly. Check out USA Today, it took a near collapse, for them to have a totally free digital circulation.
Consumers have a choice. The blogosphere has reached a critical mass to radically changed aging business models.
